In short, SEO is how much Google likes your website. You know the results you see on the first page of Google when you search for something? All of those websites have great SEO optimization in place and expand their reach by thousands each month because of it. The more optimized your website is for Google, the higher you will rank when someone searches for something relevant to your website.
Search Engine Optimization (SEO) is extremely crucial for the growth and success of a business and its website.